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Scrolling Gutters
Device and Dimensions
File Format JPG, GIF, Animated, GIF, PNG or HTML5. Third party serving
Max file size 150kb
Positioned in the "gutter" or side area of the webpage, the Scrolling Gutter ad unit is designed to appear alongside the content as users scroll down. In contrast, the mobile version is displayed at the top of each page and remains in view for 2 seconds before retreating back to the top.
File Format JPG, GIF, Animated, GIF, PNG or HTML5. Third party serving
Max file size 150kb
The Mobile Skin is the mobile component for both the 'Skin' and the 'Scrolling Gutters', depending on which is in use for a given month. It functions differently to it's desktop partner, displaying at the top of each page and then scrolling in view with the user for 2 seconds before retreating back to the top of the page.
File Format JPG, GIF, Animated, GIF, PNG or HTML5. Third party serving
Max file size 150kb
The Mobile Skin is the mobile component for both the 'Skin' and the 'Scrolling Gutters', depending on which is in use for a given month. It functions differently to it's desktop partner, displaying at the top of each page and then scrolling in view with the user for 2 seconds before retreating back to the top of the page.
The billboard offers a great amount of real estate, and therefore visibility when the user first arrives on a page.
Results are based on overall results for this desktop position, impressions and CTR will vary depending on traffic and creative performance.
*impressions are an average and based on 100% SOV across ALL devices