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Email Leaderboard
Device and Dimensions
File Format JPG, GIF, PNG
Max file size 100KB
The Bulletin Leaderboard sits above the masthead of our daily bulletin and is the very first item a user sees upon opening email. Due to its position and size the leaderboard can perform 2-3 times better than the banner or tower in the same bulletin.
Due to the responsive nature of emails, there is no need to supply a mobile version of this ad unit. However, designers should be aware of this when building bulletin creative, as it may be scaled down by 30-40% on mobile devices.
Results displayed here show impressions (total opens) for a full month of daily activity and CTR represented by the total clicks divded by total opens.