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Skin
Device and Dimensions
File Format JPG, GIF, PNG, HTML5
Max file size 300KB
The skin is an ad unit that 'wraps' around the website's content, sitting just below the site's navigation. It appears on all pages for desktop traffic, but it does include a newly introduced mobile component called the 'mobile skin'.
File Format JPG, GIF, PNG, HTML5
Max file size 300KB
The Mobile Skin is the mobile component for both the 'Skin' and the 'Scrolling Gutters', depending on which is in use for a given month. It functions differently to it's desktop partner, displaying at the top of each page and then scrolling in view with the user for 2 seconds before retreating back to the top of the page.
File Format JPG, GIF, PNG, HTML5
Max file size 300KB
The Mobile Skin is the mobile component for both the 'Skin' and the 'Scrolling Gutters', depending on which is in use for a given month. It functions differently to it's desktop partner, displaying at the top of each page and then scrolling in view with the user for 2 seconds before retreating back to the top of the page.
Creative for this ad unit is supplied as one piece, with white/transparent space built in to the creative where the website’s content sits. Please reach out to our ad operations team for the full specs.
Due to the size and positioning of the skin, the viewability index for this ad unit is quite high. This results in above average engagement for this ad unit.